Content creation typically fails for two reasons. Either the content wasn’t actually valuable to the audience, or the audience didn’t know it was there.
Some great year-end posts from the world of SEO and mobile worth sharing:
Smartphone share of cell phone sales set to soar - Smartphones will capture 37 percent of the worldwide cell phone market by 2014, a leap from 16 percent in 2009, predicts a new report from Pyramid Research.
2010: the year SEO isn’t important anymore? - The writing is on the wall. Small business marketing is moving away from focusing on SEO. Why do I say that? Because, well, Google and Bing are changing the rules so often and are getting so good at figuring out the real businesses that deserve to be on pages.
Hot on SMS, cold on apps: MMA’s view of 2010 - SMS is one of the oldest wireless technologies still in use, and for good reason: It is nearly ubiquitous in terms of device and network support, enjoys wide consumer awareness across all demographics and is relatively inexpensive for consumers, brands and marketers.
8 Predictions for SEO in 2010 - SEO trails only social media and online video as places where marketers (not just search marketers, but ALL marketers) will be shifting dollars.