… at least 95% of traffic from each originating from the first page of results after a nonbranded search. Less than 2% of search-referred traffic came from clickers persistent enough to look for results after the second page.

… at least 95% of traffic from each originating from the first page of results after a nonbranded search. Less than 2% of search-referred traffic came from clickers persistent enough to look for results after the second page.