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</description><title>Joel Cheesman</title><generator>Tumblr (3.0; @joelcheesman)</generator><link>http://joelcheesman.com/</link><item><title>Cole: Go Miami!&#13;</title><description>Cole: Go Miami!&lt;br /&gt;&#13;
Me: Boy, you wanna be disowned?&lt;br /&gt;&#13;
Cole: My bad, Dad. Go Boston!</description><link>http://joelcheesman.com/post/23974846252</link><guid>http://joelcheesman.com/post/23974846252</guid><pubDate>Mon, 28 May 2012 19:52:56 -0700</pubDate></item><item><title>Snickers does TXT to promote new cause.</title><description>&lt;img src="http://24.media.tumblr.com/tumblr_m4laybs1bZ1qayy9eo1_500.png"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Snickers does TXT to promote new cause.&lt;/p&gt;</description><link>http://joelcheesman.com/post/23741875880</link><guid>http://joelcheesman.com/post/23741875880</guid><pubDate>Fri, 25 May 2012 10:51:47 -0700</pubDate><category>Examples</category></item><item><title>"In order to be irreplaceable one must always be different."</title><description>“In order to be irreplaceable one must always be different.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;Coco Chanel&lt;/em&gt;</description><link>http://joelcheesman.com/post/23738096489</link><guid>http://joelcheesman.com/post/23738096489</guid><pubDate>Fri, 25 May 2012 09:25:25 -0700</pubDate><category>Business</category></item><item><title>Another Recruiting Start-Up You'll Ignore</title><description>&lt;p&gt;The playbook for start-ups in the recruiting space goes something like this:&lt;/p&gt;
&lt;p&gt;Group of young, educated people - usually coming of their own job search, which apparently qualifies as experience in the employment space - come up with an idea to &amp;#8220;make things better.&amp;#8221; They throw together a progressive, technology-based business that ultimately appeals to a very limited number of people (those who are pretty risk averse to begin with).&lt;/p&gt;
&lt;p&gt;The press writes about them and the bees buzz for awhile, but after about 6 mos. things hit a wall of resistance known as the &amp;#8220;HR decision maker.&amp;#8221;&lt;/p&gt;
&lt;p&gt;Enough of that, they&amp;#8217;re on to their next project, typically involving consumers or targeting businesses that might actually make some money off a new product. And as long as HR is viewed as a perpetual money suck within corporations, this picture won&amp;#8217;t change.&lt;/p&gt;
&lt;p&gt;Think Jobster, Notch Up, Standout Jobs and any number of others throughout the years &amp;#8230;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://bit.ly/notsfw" target="_blank"&gt;Who&amp;#8217;s the start-up? Join NSFW to find out.&lt;/a&gt;&lt;/p&gt;</description><link>http://joelcheesman.com/post/23692892723</link><guid>http://joelcheesman.com/post/23692892723</guid><pubDate>Thu, 24 May 2012 14:54:42 -0700</pubDate><category>NSFW</category><category>Recruiting</category></item><item><title>Photo</title><description>&lt;img src="http://25.media.tumblr.com/tumblr_m4jb3ub5M11qen12oo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;</description><link>http://joelcheesman.com/post/23676556007</link><guid>http://joelcheesman.com/post/23676556007</guid><pubDate>Thu, 24 May 2012 09:44:16 -0700</pubDate></item><item><title>"Many X’ers tend to be very wary of putting all their eggs in one corporate basket. They..."</title><description>“Many X’ers tend to be very wary of putting all their eggs in one corporate basket. They don’t like to be pigeon-holed or pushed out on a limb of specialization — with the inherent danger of a whimsical corporation sawing that limb off behind them during the next restructuring. One of their highest priorities is keeping their options open and their skills diverse — to be as self-reliant as possible.”</description><link>http://joelcheesman.com/post/23660617495</link><guid>http://joelcheesman.com/post/23660617495</guid><pubDate>Wed, 23 May 2012 23:30:48 -0700</pubDate><category>Business</category></item><item><title>mothernaturenetwork:

Ramen Noodle, an adorable poodle, lost...</title><description>&lt;img src="http://25.media.tumblr.com/tumblr_m4fwlnZAYD1qd4vugo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;&lt;a href="http://mothernaturenetwork.tumblr.com/post/23576607753/ramen-noodle-an-adorable-poodle-lost-both-of-his" class="tumblr_blog" target="_blank"&gt;mothernaturenetwork&lt;/a&gt;:&lt;/p&gt;

&lt;blockquote&gt;&lt;p&gt;Ramen Noodle, an adorable poodle, lost both of his front legs in separate accidents before he was 2 years old. Despite his misfortune, he was up and running around on his hind legs just three weeks after losing his second leg. Ramen Noodle has a wheelchair to get around outdoors, but he prefers to walk on his own.&lt;br/&gt;&lt;a href="http://www.mnn.com/family/pets/photos/7-inspiring-dogs-from-the-pets-with-disabilities-project/special-pets-with-specia" target="_blank"&gt;&lt;strong&gt;7 inspiring dogs from the ‘Pets With Disabilities’ Project&lt;/strong&gt;&lt;/a&gt;&lt;/p&gt;&lt;/blockquote&gt;</description><link>http://joelcheesman.com/post/23583632769</link><guid>http://joelcheesman.com/post/23583632769</guid><pubDate>Tue, 22 May 2012 18:51:28 -0700</pubDate></item><item><title>Faceplant!</title><description>&lt;img src="http://25.media.tumblr.com/tumblr_m4g572q3cI1qayy9eo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Faceplant!&lt;/p&gt;</description><link>http://joelcheesman.com/post/23570674776</link><guid>http://joelcheesman.com/post/23570674776</guid><pubDate>Tue, 22 May 2012 15:59:26 -0700</pubDate><category>Facebook</category></item><item><title>History of Monster [Infographic]</title><description>&lt;p&gt;&lt;img alt="History of Monster Infographic" class="aligncenter" height="2903" src="http://articles.pcrecruiter.net/wp-content/uploads/2012/05/monster-infographics-big-500.jpg" title="History of Monster Infographic" width="500"/&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href="http://pcrecruiter.net" title="Recruiting Software" target="_blank"&gt;Infographic by PC Recruiter&lt;/a&gt; – &lt;a href="http://articles.pcrecruiter.net/index.php/history-of-monster/" title="Original Infographic" target="_blank"&gt;Original&lt;/a&gt;&lt;/p&gt;</description><link>http://joelcheesman.com/post/23493684614</link><guid>http://joelcheesman.com/post/23493684614</guid><pubDate>Mon, 21 May 2012 12:36:26 -0700</pubDate><category>Recruiting</category></item><item><title>betashop:

Video: We care more about making people smile than we...</title><description>&lt;object width="560" height="345" id="FiveminPlayer" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000"&gt;&#13;
&#13;
&lt;param name="allowfullscreen" value="true" /&gt;&lt;param name="allowScriptAccess" value="always" /&gt;&lt;param name="movie" value="http://embed.5min.com/517374728/" /&gt;&lt;param name="wmode" value="opaque" /&gt;&lt;embed name="FiveminPlayer" src="http://embed.5min.com/517374728/" type="application/x-shockwave-flash" width="500" height="345" allowfullscreen="true" allowscriptaccess="always" wmode="opaque"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;&lt;a class="tumblr_blog" href="http://betashop.com/post/23484897909/video-we-care-more-about-making-people-smile-than" target="_blank"&gt;betashop&lt;/a&gt;:&lt;/p&gt;
&lt;blockquote&gt;
&lt;p&gt;Video: We care more about making people smile than we do about making money. If we make people smile we’ll make lots of money over time.&lt;/p&gt;
&lt;/blockquote&gt;</description><link>http://joelcheesman.com/post/23488923635</link><guid>http://joelcheesman.com/post/23488923635</guid><pubDate>Mon, 21 May 2012 11:00:31 -0700</pubDate><category>Business</category></item><item><title>Coca-Cola: Mobile is key to marketing strategy for London Olympics</title><description>&lt;a href="http://www.mobilemarketer.com/cms/news/content/12870.html"&gt;Coca-Cola: Mobile is key to marketing strategy for London Olympics&lt;/a&gt;: &lt;p&gt;A smartphone feature that allows teens to create their own beats is at the center of Coca-Cola’s digital campaign tied to the London Olympics. The global feature encourages social sharing and can be accessed through in-store QR codes, &lt;strong&gt;SMS activation offered at music events&lt;/strong&gt; and through Coke’s digital sites.&lt;/p&gt;
&lt;p&gt;&lt;img height="600" src="http://www.mobilemarketer.com/cms/lib/14632.jpg" width="400"/&gt;&lt;/p&gt;</description><link>http://joelcheesman.com/post/23486863356</link><guid>http://joelcheesman.com/post/23486863356</guid><pubDate>Mon, 21 May 2012 10:16:00 -0700</pubDate><category>Mobile</category></item><item><title>"Super Bowl advertising is effective but had become too expensive to justify the cost."</title><description>“Super Bowl advertising is effective but had become too expensive to justify the cost.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;GM’s Global Marketing Chief&lt;/em&gt;</description><link>http://joelcheesman.com/post/23357158702</link><guid>http://joelcheesman.com/post/23357158702</guid><pubDate>Sat, 19 May 2012 09:57:37 -0700</pubDate><category>Marketing</category></item><item><title>Too much #storagewars</title><description>&lt;span id="video_player_23318829587"&gt;[&lt;a href="http://www.adobe.com/shockwave/download/download.cgi?P1_Prod_Version=ShockwaveFlash" target="_blank"&gt;Flash 10&lt;/a&gt; is required to watch video.]&lt;/span&gt;&lt;script type="text/javascript"&gt;renderVideo("video_player_23318829587",'http://joelcheesman.com/video_file/23318829587/tumblr_m48ubyv68q1qayy9e',400,225,'poster=http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_m48ubyv68q1qayy9e_r1_frame1.jpg,http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_m48ubyv68q1qayy9e_r1_frame2.jpg,http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_m48ubyv68q1qayy9e_r1_frame3.jpg,http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_m48ubyv68q1qayy9e_r1_frame4.jpg,http%3A%2F%2Fmedia.tumblr.com%2Ftumblr_m48ubyv68q1qayy9e_r1_frame5.jpg')&lt;/script&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Too much #storagewars&lt;/p&gt;</description><link>http://joelcheesman.com/post/23318829587</link><guid>http://joelcheesman.com/post/23318829587</guid><pubDate>Fri, 18 May 2012 17:21:34 -0700</pubDate><category>Cole</category><category>Stella</category></item><item><title>12 Tumblr Blogs for Recruiting/HR Types</title><description>&lt;a href="http://jeremyr.co/post/23173173076/12-tumblr-blogs-for-recruiting-hr-types"&gt;12 Tumblr Blogs for Recruiting/HR Types&lt;/a&gt;: &lt;p&gt;&lt;a href="http://jeremyr.co/post/23173173076/12-tumblr-blogs-for-recruiting-hr-types" class="tumblr_blog" target="_blank"&gt;jeremy-roberts&lt;/a&gt;:&lt;/p&gt;

&lt;blockquote&gt;

&lt;ol&gt;&lt;li&gt;
&lt;a href="http://www.Joelcheesman.com" target="_blank"&gt;&lt;/a&gt;&lt;a href="http://www.Joelcheesman.com" target="_blank"&gt;&lt;a href="http://www.Joelcheesman.com" target="_blank"&gt;http://www.Joelcheesman.com&lt;/a&gt;&lt;/a&gt; Joel Cheesman, Social Recruiting pioneer and champion of the SMS movement, maintains a very active presence on Tumblr where he discusses everything from SMS messaging, SEO, Employer Branding, Recruiting, and startups.&lt;/li&gt;
&lt;li&gt;
&lt;a href="http://shallify.me" target="_blank"&gt;&lt;/a&gt;&lt;a href="http://shallify.me" target="_blank"&gt;&lt;a href="http://shallify.me" target="_blank"&gt;http://shallify.me&lt;/a&gt;&lt;/a&gt; Sourcing thought…&lt;/li&gt;&lt;/ol&gt;&lt;/blockquote&gt;

&lt;p&gt;&lt;/p&gt;</description><link>http://joelcheesman.com/post/23173627173</link><guid>http://joelcheesman.com/post/23173627173</guid><pubDate>Wed, 16 May 2012 11:10:56 -0700</pubDate></item><item><title>Roger Waters (Taken with instagram)</title><description>&lt;img src="http://24.media.tumblr.com/tumblr_m43lcsyffQ1qayy9eo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Roger Waters (Taken with &lt;a href="http://instagr.am" target="_blank"&gt;instagram&lt;/a&gt;)&lt;/p&gt;</description><link>http://joelcheesman.com/post/23150069562</link><guid>http://joelcheesman.com/post/23150069562</guid><pubDate>Tue, 15 May 2012 21:19:39 -0700</pubDate></item><item><title>Paradigm Shift in Advertising and Agencies - Ad banners on...</title><description>&lt;object id="flashObj" width="400" height="225" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=9,0,47,0"&gt;&lt;param name="movie" value="http://c.brightcove.com/services/viewer/federated_f9?isVid=1&amp;isUI=1" /&gt;&lt;param name="bgcolor" value="#FFFFFF" /&gt;&lt;param name="flashVars" value="videoId=1639324071001&amp;playerID=1405619448001&amp;playerKey=AQ~~,AAAAAEBQhPI~,35stD8-Ka9Ha4jlm2sfoReXCWujje1fd&amp;domain=embed&amp;dynamicStreaming=true" /&gt;&lt;param name="base" value="http://admin.brightcove.com" /&gt;&lt;param name="seamlesstabbing" value="false" /&gt;&lt;param name="allowFullScreen" value="true" /&gt;&lt;param name="swLiveConnect" value="true" /&gt;&lt;param name="allowScriptAccess" value="always" /&gt;&lt;embed src="http://c.brightcove.com/services/viewer/federated_f9?isVid=1&amp;isUI=1" bgcolor="#FFFFFF" flashvars="videoId=1639324071001&amp;playerID=1405619448001&amp;playerKey=AQ~~,AAAAAEBQhPI~,35stD8-Ka9Ha4jlm2sfoReXCWujje1fd&amp;domain=embed&amp;dynamicStreaming=true" base="http://admin.brightcove.com" name="flashObj" width="400" height="225" seamlesstabbing="false" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" swliveconnect="true" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Paradigm Shift in Advertising and Agencies - Ad banners on websites don’t work - social advertising does and Facebook leads the way says BuzzFeed co-founder Jonah Peretti.&lt;/p&gt;</description><link>http://joelcheesman.com/post/23121880877</link><guid>http://joelcheesman.com/post/23121880877</guid><pubDate>Tue, 15 May 2012 14:12:05 -0700</pubDate><category>Marketing</category><category>Facebook</category></item><item><title>Forget LinkedIn. Here's Who's Buying Monster</title><description>&lt;p&gt;Wall Street was buzzing last week on rumors that LinkedIn (LNKD) was in talks to acquire Monster (MWW). According to a Reuters story,&lt;/p&gt;
&lt;p&gt;&lt;em&gt;LinkedIn Corp and private equity firm Silver Lake Partners are among a number of parties that have expressed interest in a potential deal for Monster Worldwide Inc, according to people familiar with the matter, as the Internet jobs-search company is preparing data for potential buyers. &lt;/em&gt;&lt;/p&gt;
&lt;p&gt;The stock shot up on the hype. However, Business Insider and a few others quickly squashed the report as bunk, accusing Monster of desperately trying to stir-up interest.&lt;/p&gt;
&lt;p&gt;The thought of a high-growth business like LinkedIn strapping on an albatross like Monster is a bit ridiculous if you think about it for a second. So who, one like me must ask, would buy Monster?&lt;/p&gt;
&lt;p&gt;&lt;a href="http://bit.ly/notsfw" target="_blank"&gt;Subscribe for the rest of the post&lt;/a&gt;.&lt;/p&gt;</description><link>http://joelcheesman.com/post/23110636990</link><guid>http://joelcheesman.com/post/23110636990</guid><pubDate>Tue, 15 May 2012 10:34:00 -0700</pubDate><category>LinkedIn</category><category>Monster</category><category>Employment</category></item><item><title>"Do what you can, with what you have, where you are."</title><description>“Do what you can, with what you have, where you are.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;Theodore Roosevelt&lt;/em&gt;</description><link>http://joelcheesman.com/post/23108773855</link><guid>http://joelcheesman.com/post/23108773855</guid><pubDate>Tue, 15 May 2012 09:48:07 -0700</pubDate></item><item><title>"Don’t make me roll my eyes at you, dad."</title><description>“Don’t make me roll my eyes at you, dad.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;Cole&lt;/em&gt;</description><link>http://joelcheesman.com/post/23068056314</link><guid>http://joelcheesman.com/post/23068056314</guid><pubDate>Mon, 14 May 2012 16:37:31 -0700</pubDate><category>Cole</category></item><item><title>Kids do Sabotage by Beastie Boys</title><description>&lt;iframe src="http://player.vimeo.com/video/42106181" width="400" height="300" frameborder="0"&gt;&lt;/iframe&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Kids do Sabotage by Beastie Boys&lt;/p&gt;</description><link>http://joelcheesman.com/post/23064120845</link><guid>http://joelcheesman.com/post/23064120845</guid><pubDate>Mon, 14 May 2012 15:44:41 -0700</pubDate><category>Music</category></item></channel></rss>

